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Oracle 1Z1-1031 Exam Syllabus Topics:

Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:

1. Which two data storage locations can be used when implementing Server Data Transfer Batch? (Choose two.)

A) Client owned and managed Amazon S3 Bucket
B) Oracle owned and managed SFTP location
C) Oracle owned and managed Amazon S3 Bucket
D) Client owned and managed SFTP location
E) Client owned Google Cloud Storage

2. What is the definition of a regex pixel?

A) It is used for DCO campaigns.
B) It is a pixel used for ID swapping.
C) It is a pixel for transmitting audience data out in real time at the time of page load.
D) It is a javascript tag used for sending user level category information back to the browser.
E) It is a special pixel created within the BlueKai DMP that associates your data campaigns with your back-end server data transfer endpoint configuration.

3. Which of the following strategies exhibits Oracle DMP data scoping best practices?

A) Collect all data, regardless of granularity, to manage it within the DMP.
B) Collect and store only online interactions, as the DMP is an online platform.
C) Collect strategic data points, designed to identify customer engagement.
D) Collect only personally-identifiable information, to correlate it within the DMP.

4. Your customer, Alpha Corp, wants to collect data from their global brand website (alpha-corp.com, m.alpha-corp.com), their marketing subdomains (go.alpha-corp.com, products.alpha-corp.com), and their mobile app (available on Android and iOS). How many domains do they have?

A) 8
B) 6
C) 3
D) 4

5. Which type of phint should be created to satisfy an intended connection to demonstrate what type of product is being viewed by the visitor?

A) Key-date pair (exact or relative date)
B) Key-number range
C) Key-number (integer or float)
D) Key-value string pair with an is or contains operator

Solutions: